A Bittersweet Goodbye to American Heart Association

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Saying goodbye is always hard. Even if you’re excited about the future, you are sad about what you’re losing… or sometimes what you should have lost.

Today, I’m saying goodbye to a place I’ve called my work-home for the past five years – the American Heart Association.

When I was in elementary school, I participated in Jump Rope For Heart, a signature fundraising event for the AHA. To make it memorable, I won a purple t-shirt. Here’s the deal – purple was, and still is, my favorite color. So I wore it every chance I could. I probably would have worn it every day if my mom would have let me.

And that’s how I knew the AHA, until I applied five years ago.

It’s a funny story. I was looking to move from PR and into social media, but I didn’t want to work for a nonprofit. So when a friend sent me the job description, I hesitated.

Then, I thought I’d get in some interview experience along my job hunt, so I sent over my resume.

During the interview process, I fell in love with the team… the job… the organization… the mission.

And the rest is history.

The History

My last five years have been spectacular. I’ve gotten to work on a cause I love, in an industry that’s changing quickly, and work with a host of talented people who aren’t afraid to roll their sleeves up and say, “Let’s go.” I got to build a social media program from the ground up, work with influencers and celebrities, grow a passionate and thriving community, win a handful of awards, make a real impact in people’s lives, and advise on digital/social media for a host of initiatives, programs and campaigns for one of the most respected voluntary health organizations in the world.

When I put in my notice, I told my boss, “I’ve achieved everything I’ve set out to do in the beginning.” And now, as much as I love the brand and the people, it’s time for a new adventure.

New Beginnings

In April, I’ll start a new role – as a Senior Success Manager with another brand I love – Sprinklr. It’s a major shift for me – away from the brand side, away from directly managing a social media program, now to working with clients on implementing the best programs they can. As their trusted advisor, I will be there to help their brands be as successful as possible using our tool. The good news is: I intimately know what it takes, and I’m excited to be a part of it.

When I first thought about leaving I knew I needed three things to make a shift: A great culture, a great team and an exciting role. Working with the brand as a client for the past three years, I believe Sprinklr has all three. And I’m honored to join this part of their journey.

So What Does This All Mean?

Based on a few questions I’ve already received, here’s what you may (or may not) want to know…

So, you haven’t decided to be a stay at home mom?

No. If you need details, here you go.

What will you be doing?

Making it rain. No really – I’ll get to work with some pretty fantastic brands on growing their social media programs to scale using Sprinklr’s social media management software.

But Sprinklr doesn’t have an office in Dallas. Are you moving?

Heck no. My husband’s office is getting a makeover. I’m moving out the sports autographs and making way for all my technology… and my “Easy” button that has graced my desk for the last decade. I’ll be working from home and traveling when needed. Thank God for the internet.

Will you travel less?

It’s likely, but I’ll still get to travel to meet with some of my fantastic, new clients.

What about AHA?

They can’t get rid of me that easy. I’m hoping to stick around as a passionate volunteer, now joining the community I helped create. They still have great leaders and a talented team who I know will go on to do great things.

Does this mean I can apply for your role at AHA?

Why yes you can! It isn’t publicly available yet, but check back soon for the link or send me your resume to pass along to the awesome team there.

What will you do with all your work clothes?

While I’m stocking up on yoga pants, I’m probably going to do a little spring cleaning in my closet. I’ll keep some of the stuff I love (I refuse to ditch any of my Elie Tahari dresses). The rest… I don’t know… Burn them? Donate them? Make a quilt? Only time will tell.

Every End Has a New Beginning

I’m excited about the journey ahead of me, and will miss those who have made an impact on my career thus far. I’m taking with me the many memories that we’ve created together. Thank you for your role in my life.

Cheers to new beginnings…

The last supper... or lunch.
The last supper… or lunch.
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9 comments

  1. Great post! It has been great ‘virtually’ working with you from the East Coast via internet 🙂 We were lucky to have your talents and you’ve left great building blocks in place for our social networks to grow. I wish you all the best of luck with your new adventure!

  2. You were, without a doubt, one of the most transformative figures at the AHA over the past five years. The face of the entire organization looks different – much more inviting and engaging, much more relevant and interesting – to so many in the AHA community thanks to your experience, attitude and passion.

    You have a bright future and exciting journeys ahead of you. Your ceiling is as high as you want it to be. It was a pleasure to work alongside you.

    1. Thank you so much. You’re going to make me cry. Thank you for being a wonderful leader and allowing the freedom to take risks. Your vision inspired all of our work. I’ve missed working with you.

  3. This post and you should totes go viral! 😉 Adore you so much. I’m beyond impressed with the work, heart and soul you put into the mission of AHA and the people we serve. Now, go make it rain, girl! xoxo

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